Samual Adams, writing for Advisor Perspectives (12/17/18), explains the difference between SRI and ESG:
"SRI was originally developed to allow investors to avoid companies they disliked for ethical or values-based reasons. This original form of SRI is now called “exclusions” or “negative-screen” investing. Other SRI strategies have been developed, including positive screen or thematic investing, where only companies aligned to the investors’ values are bought. More recently, impact investing has become popular; here investors provide capital to innovative companies working to solve social problems like endemic unemployment or recidivism." SRI is also known as: "sustainable, responsible and impact investing."

ESG strategies focus on the inclusion of environmental, social and governance risks and opportunities into traditional financial analysis . "ESG is about economic value. SRI is an attempt to incorporate ethics and social concerns into portfolios. SRI is about individual values."
Read the article for more detailed explanation.
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